Press Release: PUMA Launches The Nature of Performance in 2013 Quote: HERZOGENAURACH, Germany, February 7, 2013 /PRNewswire/ — PUMA Celebrates A Year Of Innovation With Groundbreaking Performance Product Introductions & New Campaign Launch 2013 signals a pioneering year for PUMA, as the global sportlifestyle brand re-energizes its performance positioning through the introduction of a new cross-category performance platform – The Nature of Performance.
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Puma’s New Performance Running Shoe – ‘Adaptive Running’